How to Win When the Other Company’s Price is Lower

Speaker: John Rosso

When: October 3, 2019

Time: 7:30am - 12:00pm

Where: Rivers Club (301 Grant St. Ste. #411, Pittsburgh, PA 15219)

With John Rosso, business development expert, sales guru, best-selling author, and founder & CEO of Sandler Training/Peak Performance Management


As a business owner, it is imperative for you to stay ahead of the competition, even if when their price is lower. Savvy companies equip their sales team with proven techniques to nullify the effect of price competition and win the deal… without having to lower the price.

Participants of this powerful program will gain insights into how to:

  • Create the right environment to move off the price objection.
  • Uncover the value drivers and business impacts.
  • Navigate the buyer’s complex decision process.
  • Create urgency and shorten the sales cycle.

Join best-selling author of Prospect the Sandler Way and acclaimed sales and sales management expert, John Rosso, for this eye-opening program. Learn the methodologies to take your sales leadership and coaching skills to the next level and become a resource to help your people achieve more than they ever thought possible.

IEE Members: $99

Non-Members: $199